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| No. Panggil |
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TM/51/15/310 |
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| Judul |
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PENGARUH PRODUCT KNOWLEDGE, PERCEIVED HARGA DAN CITRA MEREK TERHADAP MINAT BELI PELUMAS PETRO-CANADA |
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| Nim |
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55112120101 |
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| Nama |
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NATHANIEL UTAMA |
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| Pembimbing |
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Didik J. Rachbini dan Endi Rekarti |
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| Jurusan |
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MANAJEMEN (S2) |
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| Jenis |
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Tesis |
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| Penerbit |
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Universitas Mercu Buana Press |
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| Tahun |
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2015 |
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| Subyek |
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Product Knowledge, Perceived Harga, Citra Merek, Minat Beli |
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| Download |
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| Cover |
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Download [ 1680420 bytes ] |
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| Abstrak |
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Download [ 168091 bytes ] |
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| Pustaka |
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Download [ 807324 bytes ] |
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