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| No. Panggil |
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| Judul |
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PENGARUH PRODUCT ATTRIBUTES DAN VARIETY SEEKING
TERHADAP BRAND SWITCHING BEHAVIOR PADA PENGGUNA
SMARTPHONE BLACKBERRY |
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| Nim |
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43110010133 |
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| Nama |
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Novelia Yank Sumekar |
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| Pembimbing |
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| Jurusan |
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MANAJEMEN |
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| Jenis |
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Skripsi |
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| Penerbit |
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Universitas Mercu Buana Press |
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| Tahun |
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2014 |
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| Subyek |
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kunci: product attributes, variety seeking dan brand switching behavior. |
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| Download |
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| Cover |
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Download [ 1459199 bytes ] |
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| Abstrak |
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Download [ 118519 bytes ] |
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| Pustaka |
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Download [ 1639738 bytes ] |
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