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Service Quality and the Mediating Effect of Corporate Image on the Relationship between Customer Satisfaction and Customer Loyalty in the Malaysian Hotel Industry



  ID Publisher : 0000009716
  Nama Jurnal : Gadjah Mada International Journal of Business
  Pengarang : Boon-Liat Cheng, Md. Zabid abdul Rashid
  Subjek : Corporate image, customer loyalty, customer satisfaction, hotel industry, service quality
  Edisi : 15 / 2 / Mei - Agustus 2013





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