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Analysis of the Effect of Perceived Product Quality on Retail Purchase Intention: The Mediating Role of Consumer Trust and Price Sensitivity Moderation



  ID Publisher : 0000048270
  Nama Jurnal : Applied Information System and Management (AISM)
  Pengarang : Yoga Religia, Yussi Ramawati, Muhamad Syahwildan
  Subjek : Perceived product quality, consumer trust, price sensitivity, purchase intention
  Edisi : 7 / 1 / 2024


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