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The Scenario of Brand Management Aspects Adopted By Leading MNCs in Bangladesh: An Investigative Study



  ID Publisher : 0000048250
  Nama Jurnal : Indonesian Journal of Business and Entrepreneurship
  Pengarang : Dewan Afrida Hamid (Author)
  Subjek : brand name, branding strategies, branding tactics, brand management, mismanagement of brand, Bangladeshi MNCs
  Edisi : 10 / 2 / Mei 2024


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