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E-JOURNAL

The Effectiveness of Crowdfunding Promotions on Social Media in Affecting Donation Intention: An Exploratory Survey on Millennials



  ID Publisher : 0000047344
  Nama Jurnal : Jurnal Binus Business Review (Management, Accounting, and Hospitality Management)
  Pengarang : Gladys Greselda Gosal, Irantha Hendrika Kenang, Laura Mahendratta Tjahjono
  Subjek : crowdfunding, social media, donation intention, millennials
  Edisi : 13 / 3 / November 2022


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