The Effect of Green Brand Knowledge and Green Brand Positioning on Purchase Intention Mediated by Attitude Towards Green Brand: Study on Stainless Steel Straw Products by Zero Waste
ID Publisher
: 0000045930
Nama Jurnal
: Jurnal Dinamika Manajemen
Pengarang
: Wenny Pebrianti, Mujahida Aulia
Subjek
: Pengaruh Green Brand Knowledge dan Green Brand Positioning Terhadap
Minat Beli yang Dimediasi Sikap Terhadap Merk Ramah lingkungan:
Studi Pada Produk Sedotan Stainless Steel Oleh Zero Waste
GANTI PASSWORD
