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Investigating The Antecedents of Consumer Brand Engagement to Luxury Brands on Social Media



  ID Publisher : 0000043438
  Nama Jurnal : Indonesian Journal of Business and Entrepreneurship
  Pengarang : Angga Febrian, Larasati Ahluwalia
  Subjek : consumer brand engagement, brand image, brand loyalty, luxury brand, social media
  Edisi : 7 / 3 / September 2021


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