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Employer Brandıng on Brand Cıtızenshıp Behavıor: Explorıng the Medıatıon of Brand-Person Fıt and Brand Commıtment



  ID Publisher : 0000043105
  Nama Jurnal : Asia-Pacific Management and Business Application
  Pengarang : Rini Safitri, Ben Roy Do, Dodi Wirawan Irawanto
  Subjek : Employer branding; Brand-person fit; Brand commitment; Brand citizenship behavior; Telecommunication company
  Edisi : 6 / 1 / Agustus 2017


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