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E-JOURNAL

THE EFFECT OF SALES PROMOTION AND STORE ATMOSPHERE ON HEDONIC SHOPPING MOTIVATION AND IMPULSIVE BUYING BEHAVIOR IN HYPERMART MANADO CITY



  ID Publisher : 0000032257
  Nama Jurnal : DeReMa (Development Research of Management) Jurnal Manajemen
  Pengarang : Nova Christian Mamuaya
  Subjek : Retail Management; Hypermart
  Edisi : 13 / 1 / Mei 2018


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