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ANALISIS MODEL STRUKTURAL FAKTOR-FAKTOR PEMBENTUK FASHION-ORIENTED IMPULSE BUYING PRODUK RITEL FASHION BERDASARKAN SUDUT PANDANG KONSUMEN USIA REMAJA [STRUCTURAL MODEL ANALYSIS OF FASHION-ORIENTED IMPULSE BUYING OF RETAIL PRODUCTS BASED ON THE TEENAGE CUSTOMERS PERSPECTIVE]



  ID Publisher : 0000032256
  Nama Jurnal : DeReMa (Development Research of Management) Jurnal Manajemen
  Pengarang : Berto Mulia Wibawa, Geodita Woro Bramanti
  Subjek : Fashion Involvement; Positive Emotion; Hedonic Consumption Tendency; Fashion-Oriented Impulse Buying; Retail Mix
  Edisi : 13 / 1 / Mei 2018


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