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Analysis of Millennial Moms Segmentation and Perceptual Mapping of Infant Formula Milk Market in Jakarta



  ID Publisher : 0000025800
  Nama Jurnal : Jurnal Binus Business Review (Management, Accounting, and Hospitality Management)
  Pengarang : Annetta Gunawan, Raymond Glean, Brian Garda Muchardie
  Subjek : millennial moms,buying decision, behavioral segmentation, perceptual mapping
  Edisi : 7 / 3 / November 2016


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