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The impact of experiental marketing on word of mouth with customer satisfaction as a intervening variable



  ID Publisher : 0000024111
  Nama Jurnal : Jurnal Dinamika Manajemen
  Pengarang : Muhammad, Yessy Artanti
  Subjek : Experiential Marketing, Customer Satisfaction, WOM
  Edisi : 7 / 2 / September 2016


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