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E-JOURNAL

AN ANALYSIS OF COUNTRY OF ORIGIN EFFECT BASED ON THE PRODUCT-BRAND CENTRIC MODEL



  ID Publisher : 0000019221
  Nama Jurnal : The 1st International Conference on Business Economics and Social Sciences (ICBESS 2014)
  Pengarang : Sulhaini
  Subjek : Product-Brand Centric Model, Country of Origin, Brand Image and Product Image
  Edisi : 0 / 0 / 2014


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